During my professional career, I’ve experienced with working remotely and managing remote teams a few times and I was always torn if it’s the right work style for me. Don’t get me wrong, I loved working from my home, being flexible and with no need to commute in the crazy Tel Aviv traffic on a daily basis. However, I always felt that something is missing. I love working around people. I love the water cooler chats, the random get togethers. So does it mean that in order to have that I should go to the office?

In 2019, I got…

In the second episode of Coffee with Gable, I had the pleasure of interviewing Chris Herd, the founder and CEO of FirstBase.

Chris and I spoke about the growing remote landscape, our thoughts about solving the challenges of hybrid work, and the meaning and importance of company culture. Our conversation sparked insights and confirmed some conclusions I gained through talking to 100+ companies this year.

Here are my insights from our inspiring conversation:

Remote work is the natural evolution of work

Chris spoke about how he sees the progression that leads us to remote work. In his opinion, offices came around as part of the transition from the…

A big chunk of the “future of work” discussion in the past year was focused on remote work and extending work from home options for employees. Adapting to new circumstances for companies worldwide has been a daunting task, but as normality appears in our horizons again, the topic of workspaces and their future use comes up.

I believe that hybrid work will become the norm for many companies; studies say it’s the preferred choice for employees worldwide, and they will have a big say in workplace matters from now on. …

Since the beginning of the year, I spoke to 100 companies ranging from Series A to IPOd companies across sectors about how they plan to run their companies.

These companies serve different markets, industries, and niches, but they all have one thing in common: thinking about their remote work strategy. What some people call “the future of work” or “the future of living” seems to be everyone’s top of mind.

Here are the key insights I gained from these conversations:

Keeping the company culture is hugely important.

Holding on to the company’s DNA is one of the priorities for both founders and HR leaders across the country…

Implementing hybrid and remote work models is a big step forward, but there are challenges on the way.

The list of companies that allow Work From Anywhere (WFA) just got two additions — Salesforce and Spotify. Both giants in their respective industries, these companies made quite a noise with their decisions to go fully hybrid when the pandemic is over.

This announcement is a massive win for Spotify and Salesforce employees and the larger WFA movement. These two companies are now following in the footsteps of Facebook, Twitter, Shopify, Dropbox, and many others who embraced work from anywhere. …

It’s been six months since I’ve started my one year program at Stanford GSB, called Stanford MSx, for experienced leaders. In a nutshell — being at Stanford is a surreal and once in a lifetime experience, there are so many opportunities, lectures and meetings that it’s hard to keep track. Relocating across the world for this program, I wanted to make the most out of this year, based on what is important to me to learn and grow. Therefore, I’ve decided to write these recommendations that will help you come prepared to your Stanford GSB experience.

photo taken from: https://kipac.stanford.edu/paves

So many opportunities, so little time

From the very beginning…

Time is our most valuable asset and we must use it wisely. The work is never-ending, and if you are like me, you find yourself in a constant battle between emails, meetings and actual work.

The tips I share below are things that I practice and learned along the way, as my role evolved and responsibilities grew. I’ve realized that in order to succeed in these roles, efficiency and time management are key. No one will tell you how many hours to work or how to manage your time.

Inbox zero

This is a game changer. I used to have tons of…

3 years ago, I decided to switch roles from a full stack software engineer to a product manager.

Even though I was confident that the PM role is what I aspire to be, the decision didn’t come easily since I worked so hard to become a respected engineer.


I studied Computer Science and Electrical Engineering at Tel Aviv University - I was always drawn to math, physics and everything that required analytical skills. …

The Cyber security world has evolved tremendously in the past decade. Being part of this industry for 12 years, I wanted to share a few baselines that I believe will help understand this world and my guidelines in being a product in Cyber security.

(taken from https://digital.hbs.edu/events/ceo-cybersecurity-forum/)

Cyber Kill Chain

In order to understand the industry, you must first understand what is it and what is it protecting. The Cyber Kill chain is a terminology to describe a phase-based model of steps required from an attacker to infiltrate to the organization. …

Liza Mash Levin

CEO and Co-Founder at Gable. Twitter: @liza_mash

Get the Medium app

A button that says 'Download on the App Store', and if clicked it will lead you to the iOS App store
A button that says 'Get it on, Google Play', and if clicked it will lead you to the Google Play store